SMDC enhances community with The Good Guys Market

July 07, 2020

FOR someone like Libertine de la Cruz, who grew up in the province, who sees beauty in oft-overlooked details and whose palate can discern the taste of freshly harvested produce, The Good Guys Market has been a very welcome experience.

Her family used to spend many weekends traveling to Tagaytay to get their fill of fresh produce but had to make do whatever was in the fridge during the early weeks of lockdown. So it was like breathing in fresh air when she saw a market set up one Sunday in March at her Breeze Residences home along Roxas Boulevard.

Set up by SM Development Corporation (SMDC), The Good Guys Market connects displaced farmers with consumers through SM Foundation’s Kabalikat sa Kabuhayan on Sustainable Agriculture program.