SM Supermalls joins businesses, media groups, for Ingat Angat Bakuna Lahat campaign
IN PHOTO. Front liners get vaccinated at SM Center Pulilan
SM continues its multi-mall vaccination program in partnership with several LGUs nationwide.
SM Supermalls allied with the country’s top businesses and media groups to help build up vaccine confidence during a press conference and launch held via Zoom last Friday, May 14.
Called “Ingat Angat Bakuna Lahat”, the private sector-led multimedia campaign aims to boost the country’s COVID-19 vaccine drive by highlighting the benefits of getting vaccinated. Under the campaign, SM Supermalls, along with its campaign partners, will focus on helping build confidence in the available COVID-19 vaccines, sustain the momentum for vaccine demands, and ensure the completion of doses.
According to SM Supermalls President Steven Tan, over 37 SM malls nationwide are being used as vaccination sites, contributing to over 50,000 Filipinos being vaccinated in its communities. As of this writing, the number of participating SM malls has increased to over 40 with more than 90,000 vaccinated. Numbers continue to grow, with Megamall’s and MandaVaxx opening a 2,000 capacity Mega Vaccination Center at the mall’s Mega Trade Hall yesterday.
Only 2 weeks ago, SM also launched the Giga Vaccination Center of Pasay City at the Mall of Asia that can accommodate more than 2,000 persons a day. “We are happy to provide support, a comfortable and safe venue, as well as vital backup generators needed for cold chain storage of the vaccines in case of power outages,” Tan furthered.
SM and Pasay City join hands to open Giga Vaccination Center at the Galeon in MOA Complex as part of its “Vacc to the Future” program that can accommodate 2,000 persons per day.
Tan also affirmed SM’s full commitment to make the campaign a complete success. “This program will benefit our families and loved ones, and will mean the full reopening of our restaurants, shops, and services, and ultimately, the rebounding of MSME partners in particular and our economy, in general,” said Tan.
In addition to this, Jon Jon San Agustin, senior vice president for Marketing at SM Supermalls said that the 76 malls of SM have continued to provide support to the program to help reduce hesitancy and to strengthen willingness amongst Filipinos. He mentioned that the mall chain will integrate the Ingat Angat Bakuna Lahat initiative in its already established #SafeMallingAtSM campaign to further strengthen the need to keep the public aware.
“To further educate our people on the vaccines’ facts and benefits and to be able to reach out and encourage everyone to participate, we are glad to share that we have close to 300 digital screens in our malls that will be displaying the various campaign materials. Moreover, we will share the message to our 30 million strong followers on social media and also utilize our 16 million direct marketing assets,” Agustin said.
To know more about SM Supermalls’ efforts to combat COVID-19, check out www.smsupermalls.com or, you can visit https://www.ingat-angat.com/ to download COVID-19 vaccine toolkit and other relevant materials which can further drive up vaccine confidence in PH.
Source: SM Supermalls