The SM Green Movement inspires our big
SM family towards a greener lifestyle!

Vision

We enable the means for Filipinos to live sustainably in the easiest possible way.

Mission

We engage our customers and positively influence their choices through our sustainable products and services.

We develop our employees to advocate sustainable lifestyles and become SM Green Movement’s champions.

We practice responsible end to end resource management in everything we do.

Our Pillars

Green Practices

We do our share by conserving our resources, helping reduce, reuse and recycle whenever possible so that we can create greener communities wherever we are present.

Green Products and Services

We provide more responsibly sourced product choices, help our MSME partners become more sustainable and find more sustainable solutions for smart packaging and reducing our footprint.

Green Living for Employees

We encourage our employees to shift to a greener lifestyle – at work and at home – and serve as Green Living Champions!

Green Living for Customers

We engage our customers to join us in making the GREEN MOVE through fun, eco-friendly, habit-forming GREEN activities.